The Tweed Run: A Metropolitan Bicycle Ride With A Bit Of Style.
We love it when fashion and style brings people together for a good cause. Last Saturday was one of those days when over 500 people dressed up in fancy tweed outfits and gathered for a bicycle jaunt around London, where part of the ticket price went towards the London Cycling Campaign, a charity that promotes cycling in London and strives to make it safer and more attractive to everyone.
This is a great way to introduce myself, I’m Sofie, the From Somewhere Brand Manager since February. I took part in the extraordinary Tweed run in behalf of our precious label wearing Frill Skirt and V Vest styled with tweed headpiece from our Archive, together with a group of lovely people in their very own well-pressed bests for the cycle through the city’s iconic landmarks. Cycling and dining al fresco with Vintage velocipedes, picnic baskets, colourful blankets and bow ties - Style with purpose!
At From Somewhere the tweed is reclaimed from Italian fabric mills and has been a recurring element in our collections. We look forward to take up the transformation of our amazing, reclaimed tweed into new collection pieces again in the future.